Avon Anew Platinum Serum. Introducing the next generation of skin care for women 60 and beyond. A breakthrough so advanced, it reshapes anti-aging science! Platinum recaptures the look of youthful contours.
THE BREAKTHROUGH TECHNOLOGY: Avon’s first ever patented Paxillium Technology is formulated to boost the production of paxillin by 60% Skin feels saturated in creamy comfort. For best results, use morning and night.
82% of women agree facial contours look reshaped for more youthful definition. Overnight, skin on the face and neck feels lifted; deep wrinkles appear reduced. After 2 weeks, reduces the look of deep horizontal lines in the neck area. Lifts and firms the look of sagging skin under the chin and neck. 1 fl. oz.
Paxillin is a key protein that helps to retain the full, expanded shape of youthful skin cells and is found in lesser amounts in aging cells. Based on invitro testing of Paxillium Technology on 3-D reconstructed skin.